Co-Produce a Piece of Content

Let’s face it:

Producing awesome content is hard work. But it’s a lot easier with a partner.

That’s why I recommend partnering with other sites. Collaborate on a case study, report or infographic.

For example, I regularly get emails from readers that got results from one of my strategies. And if it makes sense, we work together to write a case study for the blog:

This helps me publish a high-quality case study for the Backlinko community. And they get exposure from being the “star” of the case study. It’s a win-win.