Monitor alerts and offer your content

When a potter is in the process of making a jar using wet clay, it's easy for him to add or remove certain things.

But when the clay hardens up he’s unlikely to make changes.

That unusual analogy works for a webmaster too; when a post has JUST been published, he/she may be inclined to make a quick update.

Here's how you can take advantage of this to build high-quality links.

Monitor mentions of your brand, keywords, round-ups or competitors using any of these tools:

- Google Alerts
- Twitter search
Talk Walker
Social Mention
Mention

Once you find a site and content that you think is a good fit, reach out to them.




6.8
Implementation: 3 hours
Effectiveness: 4/5
Difficulty: 5/10
TAGS
#Content marketing #Acquisition