Use Short Blog Post Introductions (4-9 Sentences)

Long intros make people run away from your site like it’s on fire.

I’ve found that short blog post introductions (9 sentences MAX) provide an overview of your content without boring them to tears.

Here’s an example from Backlinko:

Yup, that’s a grand total of 5 lines. And the average time on page for that article is 4:27. That’s no coincidence.