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Tomiwa Adey
in Acquisition
6.8
Content With At Least One Image Ranks Higher Than Con...
Industry studies have found that image-rich pages tend to generate more total views and social sh...
Tomiwa Adey
in Acquisition
6.8
Using An (Exact) Keyword in Your Page’s Title Tag Has...
Since the early days of search engines the title tag has been (by far) the most important on-page...
Tomiwa Adey
in Acquisition
6.8
More Total Backlinks = Higher Rankings
There’s been a lot of buzz about new ranking signals (like social signals) that search engines us...
Tomiwa Adey
in Acquisition
6.8
Low Bounce Rates Are Strongly Associated With Higher ...
Many people in the SEO world have speculated that Google uses “user experience signals” (like bou...
Tomiwa Adey
in Acquisition
6.0
Use SEO-Friendly URLs
Google has stated that the first 3-5 words in a URL are given more weight. So make your URLs s...
Tomiwa Adey
in Acquisition
6.0
Wrap Your Blog Post Title in an H1 Tag
The H1 tag is your “headline tag”. Most CMS’s (like WordPress) automatically add the H1 tag to yo...
Tomiwa Adey
in Acquisition
6.0
Drop Keyword in First 100 Words
Your keyword should appear in the first 100-150 words of your article. BRIAN'S TAKE Thi...
Tomiwa Adey
in Acquisition
6.0
Use Your Keyword In Your First 100 Words
This is an old school on-page SEO tactic that may or may not make a big difference anymore. But i...
Tomiwa Adey
in Acquisition
6.8
Pages On Fast-Loading Websites Rank Significantly Hig...
Since 2010, Google has used site speed as an official ranking signal. But we were curious: ...
Tomiwa Adey
in Acquisition
6.8
Google Rankings Are Closely Tied to a Page’s Overall ...
In addition to total backlinks, we wanted to answer the question: Does a page’s overall author...
Tomiwa Adey
in Acquisition
6.8
Don't Bother Guest Posting (Unless You Follow These 2...
Guest posting is OK for link building as long you follow two simple rules: Rule #1: Don’t make...
Tomiwa Adey
in Acquisition
6.0
Use Responsive Design
Google started penalizing mobile unfriendly sites in 2015. And they’re likely crack down even mor...
Tomiwa Adey
in Acquisition
6.0
Use Outbound Links
This is an easy, white hat SEO strategy to get more traffic. Outbound links to related pages h...
Tomiwa Adey
in Acquisition
6.0
Use Internal Links
Internal linking is SO money. Use 2-3 in every post. BRIAN'S TAKE If you want to see a grea...
Tomiwa Adey
in Acquisition
6.8
Exact Match Anchor Text Significantly Correlates With...
Since Google released its Penguin update in 2012, many SEO professionals have advised against bui...
Tomiwa Adey
in Acquisition
6.0
Google’s Ranking Factors: Backlink Factors
1. Linking Domain Age: Backlinks from aged domains may be more powerful than new domains. ...
Tomiwa Adey
in Acquisition
4.8
Add LSI Keywords to Your Content
Latent Semantic Indexing (LSI) keywords are a fancy way of saying: “synonyms and closely-related ...
Tomiwa Adey
in Acquisition
6.0
Create Unique Titles for Each Page (Seriously)
Boilerplate and duplicate titles. These are HUGE mistakes that sites with lots of pages make (...
Tomiwa Adey
in Acquisition
6.0
Optimize E-commerce Product Pages Like Blog Posts
For example, include your target keyword a few times. Use LSI keywords. And when it makes sense, ...
Tomiwa Adey
in Acquisition
6.0
Put Your Keyword Early In Your Title Tag
Search engines put more weight on terms that appear towards the beginning of a page. And the same...
Tomiwa Adey
in Acquisition
6.0
Use Outbound Links
Does linking to relevant content help your rankings? Google’s take: it might. But an industry stu...
Tomiwa Adey
in Acquisition
6.0
Use Schema to Boost CTR (But Be Careful)
Schema can hook you up with rich snippets in Google’s search results: Obviously, review st...
Tomiwa Adey
in Acquisition
6.0
Use This To Get Longer (4-Line) Description Tags
I’d estimate that Google uses a page’s meta description tag in the search results only about 50% ...
Tomiwa Adey
in Acquisition
6.0
Boost Site Speed
Google has stated on the record that page loading speed is an SEO ranking signal. You can boost y...
Tomiwa Adey
in Acquisition
6.0
Image Optimization
Make sure at least one image file name includes your target keyword (for example, on_page_SEO.png...
Tomiwa Adey
in Acquisition
6.0
Use Social Sharing Buttons
Social signals may not play a direct role in ranking your site. But social shares generate more e...
Tomiwa Adey
in Acquisition
6.0
SEO Checklist That Sean Used
Thanks to my checklist, Sean’s organic search engine traffic shot through the roof. Proven.com...
Tomiwa Adey
in Acquisition
6.0
Google’s Ranking Factors: Page-Level Factors
1. Keyword in Title Tag: The title tag is a webpage’s second most important piece of content ...
Tomiwa Adey
in Acquisition
6.0
Google’s Ranking Factors: Social Signals
1. Number of Tweets: Like links, the tweets a page has may influence its rank in Google. 2...
Tomiwa Adey
in Acquisition
6.0
Google’s Ranking Factors: Brand Signals
1. Brand Name Anchor Text: Branded anchor text is a simple — but strong — brand signal. 2....



Hi there. I'm Tomiwa - a programmer by trade, and an avid student of life. My goal with scrappycabin.com is to teach marketer technical skills to take their marketing skills to the next level.

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