Sc logo 200 82dca8e38df3c66e1aa37fa4faf47d75be44a391136e3e0d48ebdf099fe31a0e

Unlocking Growth Together

Bite-sized snacks anyone can use implement to grow their business.


Create your own snack


Tomiwa Adey
in Acquisition
6.0
Add Text Content To Infographic-Based Blog Posts
Yes, infographics are an awesome way to generate social shares and backlinks. But they have one b...
Tomiwa Adey
in Acquisition
6.0
About Page=Squeeze Page
If you’re like most people, you think your about page is a place to tell the world who you are an...
Tomiwa Adey
in Acquisition
6.8
The Number of Referring Domains Has a Very Strong Inf...
You may have heard that getting backlinks from the same domain has diminishing returns. In oth...
Tomiwa Adey
in Acquisition
6.8
Authoritative Domains Tend to Rank Higher in Google’s...
Not surprisingly, we found that a website’s overall link authority (measured using Ahrefs Domain ...
Tomiwa Adey
in Acquisition
6.8
Long-Form Ranks Higher in Google’s Search Results Tha...
Does long-form content outperform short, 200-word blog posts? We turned to our data set to fin...
Tomiwa Adey
in Acquisition
6.8
HTTPS is Moderately Correlated with Higher Rankings
Last year Google called on webmasters to switch their sites over to secure HTTPS. They even calle...
Tomiwa Adey
in Acquisition
6.0
Dazzle with Multimedia
Text can only take your content so far. Engaging images, videos and diagrams can reduce bounce ra...
Tomiwa Adey
in Acquisition
7.6
Build Backlinks From Link Roundups
Did you just publish something awesome? Then pitch your content to link roundups. The links ar...
Tomiwa Adey
in Acquisition
6.8
There is No Correlation Between Schema Markup and Ran...
There’s been a lot of buzz about Schema markup and SEO. The theory goes something like this: ...
Tomiwa Adey
in Acquisition
6.8
Shorter URLs Tend to Rank Better than Long URLs
I typically recommended that people use short URLs for the sake of better on-page SEO. Why? ...
Tomiwa Adey
in Acquisition
6.8
Content With At Least One Image Ranks Higher Than Con...
Industry studies have found that image-rich pages tend to generate more total views and social sh...
Tomiwa Adey
in Acquisition
6.8
Using An (Exact) Keyword in Your Page’s Title Tag Has...
Since the early days of search engines the title tag has been (by far) the most important on-page...
Tomiwa Adey
in Acquisition
6.8
More Total Backlinks = Higher Rankings
There’s been a lot of buzz about new ranking signals (like social signals) that search engines us...
Tomiwa Adey
in Acquisition
6.8
Low Bounce Rates Are Strongly Associated With Higher ...
Many people in the SEO world have speculated that Google uses “user experience signals” (like bou...
Tomiwa Adey
in Acquisition
6.0
Use SEO-Friendly URLs
Google has stated that the first 3-5 words in a URL are given more weight. So make your URLs s...
Tomiwa Adey
in Acquisition
6.0
Wrap Your Blog Post Title in an H1 Tag
The H1 tag is your “headline tag”. Most CMS’s (like WordPress) automatically add the H1 tag to yo...
Tomiwa Adey
in Acquisition
6.0
Drop Keyword in First 100 Words
Your keyword should appear in the first 100-150 words of your article. BRIAN'S TAKE Thi...
Tomiwa Adey
in Acquisition
6.0
Use Your Keyword In Your First 100 Words
This is an old school on-page SEO tactic that may or may not make a big difference anymore. But i...
Tomiwa Adey
in Acquisition
6.8
Pages On Fast-Loading Websites Rank Significantly Hig...
Since 2010, Google has used site speed as an official ranking signal. But we were curious: ...
Tomiwa Adey
in Acquisition
6.8
Google Rankings Are Closely Tied to a Page’s Overall ...
In addition to total backlinks, we wanted to answer the question: Does a page’s overall author...
Tomiwa Adey
in Acquisition
6.8
Don't Bother Guest Posting (Unless You Follow These 2...
Guest posting is OK for link building as long you follow two simple rules: Rule #1: Don’t make...
Tomiwa Adey
in Acquisition
6.0
Use Responsive Design
Google started penalizing mobile unfriendly sites in 2015. And they’re likely crack down even mor...
Tomiwa Adey
in Acquisition
6.0
Use Outbound Links
This is an easy, white hat SEO strategy to get more traffic. Outbound links to related pages h...
Tomiwa Adey
in Acquisition
6.0
Use Internal Links
Internal linking is SO money. Use 2-3 in every post. BRIAN'S TAKE If you want to see a grea...
Tomiwa Adey
in Acquisition
6.8
Exact Match Anchor Text Significantly Correlates With...
Since Google released its Penguin update in 2012, many SEO professionals have advised against bui...
Tomiwa Adey
in Acquisition
6.0
Google’s Ranking Factors: Backlink Factors
1. Linking Domain Age: Backlinks from aged domains may be more powerful than new domains. ...
Tomiwa Adey
in Acquisition
4.8
Add LSI Keywords to Your Content
Latent Semantic Indexing (LSI) keywords are a fancy way of saying: “synonyms and closely-related ...
Tomiwa Adey
in Acquisition
6.0
Create Unique Titles for Each Page (Seriously)
Boilerplate and duplicate titles. These are HUGE mistakes that sites with lots of pages make (...
Tomiwa Adey
in Acquisition
6.0
Optimize E-commerce Product Pages Like Blog Posts
For example, include your target keyword a few times. Use LSI keywords. And when it makes sense, ...
Tomiwa Adey
in Acquisition
6.0
Put Your Keyword Early In Your Title Tag
Search engines put more weight on terms that appear towards the beginning of a page. And the same...



Hi there. I'm Tomiwa - a programmer by trade, and an avid student of life. My goal with scrappycabin.com is to teach marketer technical skills to take their marketing skills to the next level.

More about SC
PRODUCTS
Become a friend


Crafted with love by Tomiwa Adey

Copyright - 2017 - All rights Reserved