Blogger Reviews
If you have a software product, information product, consulting service or ANYTHING of value that you sell, you can easily turn that into handfuls of high-quality backlinks.
How?
By offering it to bloggers for free.
Here’s how:
1. Find bloggers in your niche that might be interested in what you have to offer. If you sell an information product that teaches people how to make their own soaps, you’d Google things like “soap making”, “make soap at home” etc.
Your results will be a mixed bag of mommy bloggers, hippie bloggers, and sites like ehow.
Filter out any major authority sites or news sites. You’ll be left with a solid list bloggers that might be interested in your offer, like this one:
3. Reach out to them with this email script:
Hey (site owner name),
I was searching for some homemade soap recipes today when I came across (site name).
Awesome stuff!
Actually, I just launched a guide that teaches people how to make luxury soaps at home. I usually charge $X, but I’d be more than happy to send it over to you on the house. All I’d ask is that you’d consider mentioning it on your blog or writing a review.
Let me know how that sounds.
Cheers,
Your name
You want to be VERY careful about the language you use for this strategy.
Note how I don’t ask for a link or review…which would violate Google’s Webmaster Guidelines.
I just send them the product and let them decide if it’s worth a mention on their blog.