Bypass Mailchimp double opt-in w Google Sheets

ABOUT THE IDEA

Description

Mailchimp's double opt-in hurts user experience and could be causing a 30%-50% loss in potential subscribers because of it. Use The Google Sheets integration to get around the double opt-in!

Here are the steps:

1. Create your form

2. Link it to a Google Spreadsheet

3. Set up your Google account on Mailchimp

4. Select the correct sheet to import from

With new subscribers, import the sheet manually at the end of every day. Takes less than 30 seconds. Enjoy!

Hypothesis:

Increase conversion rate by 15%