This Simple Strategy May Change The Way You Write Blog Posts

You probably already know that subheadings make your content MUCH easier to read.

But what you may not know is that the copy that you use in your subheaders is a BIG deal. Sure, that breaks up the content alright.

But random subheaders won’t make a visitor say “wow, there’s a ton of value here”.

Fortunately, there’s a quick fix for that:

For example, in my post on building an email list, I include benefit-rich copy in most of my subheadings.

Instead of a bland subheading like “Focus On Your Thank You Page”, I put the BENEFIT front and center:

See the difference?

Here’s the action step:

Include a benefit in AT LEAST 25% of the subheadings in your next post.

When you do — BAM! — you’ll instantly boost the perceived value of your content.