Use Outbound Links

This is an easy, white hat SEO strategy to get more traffic.

Outbound links to related pages helps Google figure out your page’s topic. It also shows Google that your page is a hub of quality info.

BRIAN'S TAKE

Not linking out might be the #1 on-page SEO mistake that I see people make. I try to use 2-4x outbound links per 1000 words. That’s a good rule of thumb for most sites.

Keep in mind that the sites you link out to reflect on you. So make sure to link out to authority sites whenever possible.