Unlocking Growth Together

Bite-sized snacks anyone can use implement to grow their business.


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Tomiwa Adey
in Acquisition
6.0
People size up the quality and credibility of your site based largely on design. And if your s...
Tomiwa Adey
in Acquisition
6.0
Including a colorful image at the top of your article can cut down on your bounce rate and boost ...
Tomiwa Adey
in Acquisition
6.0
Several industry studies have found that numbers (especially odd numbers) boost CTR. And this rul...
Tomiwa Adey
in Acquisition
6.0
“Click Magnet Words” are terms that tend to attract clicks. And when you use these in your title ...
Tomiwa Adey
in Acquisition
6.0
Imagine you just searched for a keyword. And you see three brands: Brand X Brand A Backl...
Tomiwa Adey
in Acquisition
6.8
There’s a simple reason that “top 10” articles dominate the internet: they attract clicks like a ...
Tomiwa Adey
in Acquisition
6.0
Yes, putting a cool image at the top of your article can grab your reader’s attention. But make s...
Tomiwa Adey
in Acquisition
6.0
Google Adwords ads are an untapped goldmine of words and phrases that you can use in your page’s ...
Tomiwa Adey
in Acquisition
6.0
Google doesn’t use your description tag to understand your page’s topic. But that doesn’t mean...
Tomiwa Adey
in Acquisition
6.0
Remember: Google searchers want their results FAST. And if they can’t easily find the answer t...
Tomiwa Adey
in Acquisition
6.0
Bucket Brigades are words and phrases designed to keep your visitors from hitting their “back” bu...
Tomiwa Adey
in Acquisition
6.0
Several readability studies show that 16px is ideal. But if that font size looks too big, go for ...
Tomiwa Adey
in Acquisition
6.0
The results from my experiments are clear: Google pays attention to the keywords that appear in y...
Tomiwa Adey
in Acquisition
6.0
Brackets have been shown to significantly boost CTR. That’s why I tend to use them whenever I nee...
Tomiwa Adey
in Acquisition
6.0
Want to optimize your description tag for clicks? Write a clear and compelling case for why someo...
Tomiwa Adey
in Acquisition
6.0
Yes, short sentences and paragraphs make your content easy to read. But there are other import...
Tomiwa Adey
in Acquisition
6.0
Whenever you pitch a piece of visual content — like an infographic, chart or diagram — offer some...
Tomiwa Adey
in Acquisition
6.8
Whether we admit to it or not, social proof has a strong influence on what we do. In the world of...
Tomiwa Adey
in Acquisition
6.0
This SEO tip is dead-simple: First, head over to Google Analytics. Then go to “Behavior” –&...
Tomiwa Adey
in Acquisition
6.0
You already know that you need to use images in your content. But what you may not know is tha...
Tomiwa Adey
in Acquisition
6.0
People will spend more time on your site when you make your content easy to read. That’s why I...
Tomiwa Adey
in Acquisition
6.0
Yes, using at least one image in an article can help your SEO efforts. But there’s a world of mul...
Tomiwa Adey
in Acquisition
6.0
Short paragraphs that are “skimmable” significantly boost readability. That’s why I use (1-3 s...
Tomiwa Adey
in Acquisition
6.0
Long intros make people run away from your site like it’s on fire. I’ve found that short blog ...
Tomiwa Adey
in Acquisition
6.0
Want Google searchers to stay on your page longer? Use. Short. Sentences. Seriously. Sho...
Tomiwa Adey
in Acquisition
6.0
Want to “wow” users (and other bloggers in your industry)? Publish a page with a custom design...
Tomiwa Adey
in Acquisition
6.0
The text you use in your subheaders can make or break your page’s dwell time and bounce rate. ...
Tomiwa Adey
in Acquisition
6.0
Replace boring calls to action with CTAs that show people what they’re going to get. For example:...
Tomiwa Adey
in Acquisition
6.8
Add little bits of copy around your CTAs that make the user feel comfortable about their decision...
Tomiwa Adey
in Acquisition
6.8
Add a sense of urgency to your call to action and watch your on-the-fence visitors whip out their...